Administración y Organizaciones

Importance of measuring current competitiveness: a challenge from the perspective of organizational management

César Vega Zárate — Thu, 26 Jun 2025 00:00:00 -0600

La medición de la competitividad en las organizaciones ha sido estudiada desde diferentes enfoques sistémicos con una limitada atención al análisis micro, aquel centrado en la gestión organizacional. Este artículo resalta la relevancia de este enfoque, identificando investigaciones que de alguna forma han considerado a la gestión como elemento clave para fortalecer a la competitividad. Mediante una metodología cualitativa basada en una revisión de literatura, se evidencia la necesidad de nuevos enfoques metodológicos que integren las contingencias del entorno con la gestión interna. Los hallazgos destacan que este enfoque no solo favorece la estrategia y la toma de decisiones, sino que tambión promueve una gestión gestión más competitiva. Asimismo, contribuye a definir métricas con enfoques sistémicos más integrales, ampliando las posibilidades de adaptación y sostenibilidad en escenarios dinámicos.

Creation of the Fraternal Mission Foundation of care for elderly people in social risk conditions

Juan Carlos Colmenares Ballesteros — Thu, 26 Jun 2025 00:00:00 -0600

The research presented below is due to the need to provide care to older adults who are at risk located in the Tenza Valley Region of the Department of Boyacá. The differentiating value proposition is individualized attention through rural satellite service points to monitor the protection of their fundamental rights under a portfolio of complementary services, in harmony with compliance with national standards, covering financial studies, marketing strategies. and administrative structure, framing as a general objective: Determine the economic viability and profitability for the creation of the Foundation for the care of older adults at social risk “Fraternal Mission” located in the Tenza Valley Region. It was supported by documentary research, using the inductive-deductive method and quantitative approach, obtaining results of economic viability to deploy the projected activities.

Satisfaction level of Undergraduate University Students Before and During the Covid-19 Pandemic

Ana María Paredes Arriaga, Luis Fernando, Sergio Solís Tepexpa — Thu, 10 Jul 2025 00:00:00 -0600

Satisfaction is a central concept in the field of consumer behavior, since it is considered as a measure of the quality of products and services. The aim of this study is to know the evolution of students’ satisfaction with educational services provided by the university, previously and during the Covid-19 pandemic, taking as a basis the cumulative satisfaction approach and from an strategic perspective. An ex-post factor, quantitative, longitudinal research was designed. Information was gathered in 2018 and 2021 from samples of 618 and 596 undergraduate students respectively. A comparison of the means for both periods revealed a statistically significant difference. In conclusion, the usefulness, for educational organizations, of measuring students' satisfaction as an indicator of quality and as a means to get a competitive advantage, is supported.

E-leadership skills for small and medium-sized enterprises in southern Sonora

Tue, 01 Jul 2025 00:00:00 -0600

A large body of research argues that the Covid-19 pandemic posed new challenges for leaders of small and medium-sized enterprises, due to health measures that forced people to work from home, communicate virtually and form virtual teams. The research seeks to understand digital leadership skills as virtual communication. Regarding the methodology, a total of 59 questionnaires were applied in the city of Obregon, Sonora. The research is quantitative with descriptive scope, statistical analysis was used and SPSS software version 23 was used. The main results show that awareness, willingness and the use of ICT in leadership stand out above the rest of the skills. Among the conclusions, it is established that digital leadership not only involves the use of ICT, but also has to do with aspects related to people.

Impact of Corporate Governance on the Profitability of Service Companies in the BMV

Martha Beatriz Mota Aragón, Nestor Aquino Ontiveros — Tue, 01 Jul 2025 00:00:00 -0600

This paper examines the impact of effective Corporate Governance (CG) practices on companies in the Mexican service sector that are listed on the Mexican Stock Exchange (BMV). It specifically analyzes the composition of the Board of Directors—including the number of board members, the number of independent directors, and the presence of women on the board—in relation to key financial profitability metrics: Return on Assets (ROA) and Return on Equity (ROE). The study employs a qualitative analysis of 123 annual reports over the selected period, alongside a quantitative examination of profitability indicators derived from the financial statements of 41 sampled companies from 2021 to 2023. The findings indicate that the companies analyzed do implement effective CG practices within their Boards of Directors; however, the impact of these practices on profitability indicators is inconclusive, revealing only weak evidence of a correlation.

The Myth of the Sole Provider: Review of the Book The Crisis of Social Reproduction: 21st Century Debates

María Graciela León Matamoros, Julio Jesús Broca Hernández — Thu, 10 Jul 2025 00:00:00 -0600